A leading benchmark in the aviation watch landscape with its iconic square models inspired by flight instruments, Bell & Ross is extending its new BR 05 collection designed for urban explorers. Unquestioningly faithful to the brand’s watchwords of legibility, functionality, reliability and precision on which Bell & Ross has built its prestigious reputation, the BR 05 collection is now being...

Fifteen years ago, Bell & Ross reinvented the aesthetic codes of contemporary watchmaking with the launch of BR 01, a distinctive and singular watch directly inspired by on-board flight instruments. A square case, a round dial, and one screw in each of the four corners... more than an original concept, the utilitarian design of this watch revolutionized traditional watchmaking codes....

Fifteen years ago, Bell & Ross reinvented the aesthetic codes of contemporary watchmaking with the launch of BR 01, a distinctive and singular watch directly inspired by on-board flight instruments. A square case, a round dial, and one screw in each of the four corners... more than an original concept, the utilitarian design of this watch revolutionized traditional watchmaking codes....

Bell & Ross unveils its BR05 collection. Faithful to the brand’s watchwords of legibility, functionality, reliability and precision, this new model boasts a resolutely urban look and feel. The lines of its case combine round and square, the basic geometric shapes that form part of Bell & Ross’ identity. The construction of the BR 05 surpasses the rigor of the...