Bell & Ross BR 03 Cyber Ceramic
With each passing second, we are taken away from the present and propelled into the future. With its new BR 03 Cyber watch in matte black ceramic, Bell & Ross looks to the immediate future. A testament to modern watchmaking design.
A Watch for the Cyber Age
Tending towards the essential, the BR 03 CYBER line is the testament to a modernist vision of elegance; a way of pushing the envelope a little further. From this moment, the new BR 03 Cyber Ceramic embodies the uninhibited Bell & Ross vision of futuristic watchmaking.
To transform the design of the iconic BR 03 line without distorting everything behind the strength and identity of one of the maison’s cornerstone collections. To solve the conundrum without resorting to traditional watchmaking forms, Bell & Ross decided to combine the BR 03 design with the Cyber collection’s graphic and futuristic codes.
Seeing the Invisible
The personality of a watch is expressed through the lines making up its case. The new BR 03 Cyber Ceramic’s unique quality lies in its faceting, which immediately evokes the powerful design of stealth aircraft, with their sharp-edged fuselages boasting the distinctive technical feature of reflecting waves. In creating a watch inspired by stealth design, Bell & Ross transposes the readability of flight instruments to the wrist with a graphic edge. Pushing the concept of stealth invisibility further, Bell & Ross has chosen to openwork the dial and main components on the self-winding movement with spectacular 3D skeletonizing.
Matte Black: The Color of High-Tech, The Color of Power
The paradoxical matte black chosen for the watch is as discreet as it is spectacular. To make the design a success, Bell & Ross deliberately turned to more technical and contemporary components. The 42 x 43.7 mm case is made of ceramic, a cutting-edge material requiring complex production methods performed at very high temperatures, which offers increased resistance. Bell & Ross again chose ceramic, to decorate the twelve metallic indices and logo, treated in glossy black under the surface of the anti-reflective sapphire crystal.
With faceted angles and clean lines, at the heart of its avant-garde design, a manufacture movement with a 5-year warranty is housed in this exceptional timepiece.
Learn more about the Bell & Ross BR 03 Cyber Ceramic at Cellini Jewelers, an authorized retailer for Bell & Ross. Contact us for pricing and availability at 212-888-0505.